CULTURE IS CURRENCY
Latin Quarter Collective is a talent representation agency and cultural platform championing Latinx and multicultural voices in entertainment, sports, and media. We connect brands with the creators, athletes, and artists shaping tomorrow's mainstream.
WHAT WE DO
We operate at the intersection of talent representation, cultural curation, and brand partnership— creating pathways for authentic connection and equitable opportunity.
LIVE MUSIC
Curated talent booking for events, brand activations, and cultural experiences. We connect you with artists who don't just perform—they create moments that resonate with diverse audiences and drive authentic engagement.
SOIREES
Intimate networking experiences that bring together industry leaders, creatives, and cultural innovators. Our invite-only gatherings foster genuine connection, collaboration, and community at the intersection of entertainment, business, and culture.
STRATEGY
Strategic counsel for brands seeking to authentically connect with Latinx and multicultural audiences. We develop campaigns, messaging, and activations rooted in cultural truth— moving beyond stereotypes to create work that resonates and drives real business impact.
VOICES WE CHAMPION
From the screen to the speedway—representing talent who embody the intersection of culture, creativity, and authenticity. These are the voices and forces shaping the New American Mainstream.
Algee Smith
ACTOR · SINGER · CULTURAL ARCHITECT
From commanding the screen in Euphoria to bringing raw emotion to The Hate U Give, Algee Smith moves between worlds with intention. As both actor and musician, he crafts narratives that center Black and Brown experiences with nuance, power, and undeniable presence.
LAVAR SCOTT
NASCAR DRIVER · BARRIER BREAKER · SPEED ARCHITECT
At 22, Lavar Scott is redefining what it means to compete at the highest levels of motorsport. The 2024 ARCA Menards Series Rookie of the Year and runner-up in championship standings, Scott made history as the first Black driver to earn Rookie of the Year honors in the series. From quarter midgets at age five to the Xfinity Series, he's not just racing—he's moving the culture forward and opening lanes for the next generation.
OUR STORY
Our name pays homage to The Latin Quarter — the storied New York City nightclub that, since the 1940s, has pulsed at the intersection of rhythm and revolution. In its earliest days, icons draped in silk and sequins commanded the stage. By the 1980s and 90s, the space had transformed into a sanctuary where hip hop collided with salsa, merengue kept the dance floors alive, and Black and Latinx audiences redefined what it meant to own the night. The Latin Quarter was more than entertainment — it was expression, education, and emergence.
But our inspiration reaches even further back — to the original Quartier Latin in Paris. There, in smoky cabarets and cafés, Afro-Caribbean thinkers, musicians, and poets gathered to imagine a freer, more expressive world. These creative hubs weren’t just social scenes; they were laboratories for art, identity, and resistance — places where beauty, intellect, and rhythm intertwined.
We are the largest, youngest, and fastest-growing demographic in America. We fuel economies, shape culture, and drive trends—yet we remain systematically undervalued and underserved. The numbers tell a story of power ignored and potential squandered.
